SeaDream Yacht Club Reinforces its commitment to the UK marketplace
Following SeaDream’s recent announcement that Andrew Magowan has been appointed as UK Managing Director, efforts have been focused in the past two months on establishing and cementing closer relationships with travel trade partners. As part of this strategy, a restructuring of SeaDream’s UK sales team has been implemented by Magowan, which now comprises: * Ian Buckeridge, with a NEW title of Director of Marketing and Corporate Sales: within his overall responsibilities he will be heading up SeaDream’s meetings, event and incentive sales programmes. The splitting of the sales regions within the UK: * Jennifer Wright, Director of Business Development – London & Southern England. Jennifer will be working ever closer with trade partners including, cruise specialists, agents and luxury tour operators within her region. * Rebecca Lott, Director of Business Development - Northern England & Scotland. Rebecca based in Leicester, joins the SeaDream UK Team from her most recent position at All Discovery Cruises. Prior to this and as a luxury cruise industry veteran Rebecca brings with her a wealth of experience also gained during her three years as Sales Manager at Seabourn. Says Andrew: “I believe the division of responsibility within the UK sales territories is essential to achieve success in growing our business in the UK. Combining both Ian and Jenny’s existing deep and specialist knowledge, together now with Rebecca’s experience and professionalism, I feel confident will result in significant growth and our continuing success in the UK marketplace.” About SeaDream: Founded in 2001, SeaDream Yacht Club is the yachting venture by Norwegian entrepreneur Atle Brynestad. The company operates SeaDream I and SeaDream II, twin, ultra-luxury mega yachts that operate 5 to 20-night sailings in the Caribbean, the Mediterranean, the Black Sea and the Amazon River. The yachts are not only ideal for discerning travellers seeking an unstructured and casual holiday experience but also for groups and full yacht charters for meetings, incentives and individual private family gatherings. Expressions of excellence such as ‘Best in the World’ and ‘Best of Class’ have validated the very unique and extremely high on-board delivery, which makes for an exquisite, elegantly casual and truly leisurely seagoing experience. The SeaDream mantra is quite simply, ‘It’s yachting not cruising’’ Enjoy the difference. How to book/further information: Call free phone 0800 783 1373; www.seadream.com UK Media contact: Jill Faulds, JF Associates Tel: +44 (0) 1795 536446; Email: jill@jfapr.co.uk